What can I say? I’m a geek for optimization.

Optimize all the things! Hi. My name’s Mike and I’m super geeked about optimizing everything: from search engine rankings to content marketing, from data collection and analytics to conversion rate and lead gen. SEO, analytics, CRO, tag management, content marketing, management, digital strategy – you name it, I’ve done it and loved it.

Meet UpBuild

In fact, I love that stuff so much that I’ve basically dedicated my existence to it and founded by own company, UpBuild.

UpBuild Logo

I created the company so that organizations around the world could have access to the “technical marketer” that they need on their team. If you need help with your site’s SEO, analytics, or Conversion Rate Optimization, hit us up!

Aside from all that day-to-day fun stuff, I’m a frequent blogger and conference speaker. I love sharing knowledge and helping other people level up their marketing game. I’m also a huge company culture advocate. Hit me up if you want to work on some amazing things: projects at mikearnesen.com