Not really. No.
Guess that’s it.
Just testing some stuff.
Nothing to see here.
I was slightly ashamed of this for the first few years of my career in SEO, but in 2012, I finally stared coming to terms with it. I feel fine about admitting it publicly now.
Well, that’s been changing rapidly; ever since I’ve forced myself into it following MozCon 2012. Before that, I was a pretty damn technically-focused SEO. I was a master of code and site speed and metadata, but I really struggled with acquiring legitimate links through force of effort, or planning and executing content that a site’s target audience would actually care about and consider sharing. Yet, seeing how that was the big missing piece in my inbound marketing skillset, I forced myself to jump into this whole content marketing business headfirst. One of my first successful attempts was with a coupon code site. We’d traditionally had trouble coming up with blog content that this site’s users would actually care about and want to read (I mean, they were there for coupon codes and not much else). We did have a not-insignificant core audience that was interested in general savings tips and thrifty culture, and they were moderately engaged on the brand’s social channels. So, I decided that I needed to figure out what kind of blog post they’d care enough about to actually read. Continue reading
Yesterday was my 4-year Twitterversay. Over four years ago, I opened Firefox, typed in “twitter.com”, and clicked “signup”.
I originally joined Twitter because my boss (at the time) told me that I needed to. Twitter was the hot new marketing tool, so he wanted me to create an account and aggregate over 500 followers in the next few months. Unlike most people who signed up for Twitter Continue reading
MozCon 2012 was awesome. It’s going to take me at least the next few weeks to fully process all the insane stuff I learned from the speakers, but I tried to capture some of the highlights in memes. If you missed MozCon this year, or just want to relive the glory, check out MozCon in Memes. Use the links below to skip to a specific day if you want.
Here it is! The 3rd and final day of MozCon in memes.
It’s Day 2 of #MozCon and it’s time for more #MozConMemes! I was quite surprised by the positive reaction yesterday, so I definitely feel the pressure to make these ones awesome. Keep checking back for more updates throughout the day! Continue reading
Want to get the lowdown on #MozCon in the quickest way possible? Try #MozConMemes! Pics of the amazing speakers paired with their most memorable lines.
Check back often. I’ll be updating this constantly for the next tree days. Continue reading
It’s time for my Monthly Digest! Here are some of the highlights!