Mike Arnesen

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Weekly Digest

Nerd Life, Off Topic

Time for a quick personal post. Lots of great things going on at SwellPath; mostly lots for work for cool clients. For that reason, I haven’t had time to blog here in a while.

Check out my updates below. I’m also going to some sweet events which I’m super stoked on. Here are some highlights.

New Blog Post

I put out a pretty fun blog post at SwellPath last week called “Future Facing SEO: Why It Will Pay Off to SEO Your Offline Brand Materials“. I had a great time going off on a tangent related to how Google will be using imagery in the future to determine relevancy and ranking for websites. Give it a read and share it on Twitter or Google+.

SwellPath is Hiring

Yep! We’re looking to add someone new to our team. The person who ends up getting hired will have the sweet op to work with me (and our PPC-specialist, Danish). If you have a passion for search, [Read more…] about Weekly Digest

You Don’t Understand Pinterest

SEO

My pet peeve of the year is people who don’t understand what Pinterest is for. Ever since Pinterest started blowing up, and especially after the word got out that Pinterest is great for SEO, everyone just jumped on the Pinterest button bandwagon; many jumped on without really knowing why.

What was their logic? “Pinterest is popular and I heard it’s good for SEO. I need Pinterest buttons on my site.”

No. You don’t. [Read more…] about You Don’t Understand Pinterest

Author Rich Snippets: The Best Thing Since Popcorn

SEO

I just put up my latest blog post at SwellPath. The topic, configuring Author Rich Snippets to show up in Google, is something I’ve been infatuated with since I learned about it. Google’s aiming to put more and more focus on people (authors) and less focus on websites as their own entities. That fascinates me and I also think it’s the direction the searchable web needs to go in.  [Read more…] about Author Rich Snippets: The Best Thing Since Popcorn

Bamboo Plant Repair

Nerd Life, Off Topic

Bamboo Recovery
Better or Worse?

A week or so ago, I realized I’d been completely negligent of my bamboo plant for what must have been quite a while; its cube had been dry for some time. I refilled its water immediately, but after a few more days, I came into the office and found it in a truly gruesome and pitiful state (left). [Read more…] about Bamboo Plant Repair

Pennywise’s Let Us Hear Your Voice Lyrics

Off Topic

Let us hear your voice lyrics by PennywiseThere’s a rebellion on ice and you’ll pay the price
As your freedom fades away.
Dishonesty is high, so won’t you even try
To stand up for your rights and say.

We don’t want your laws. So take ‘em back right now.
They’re bullshit anyhow.
It’s time we had our say. The injustice cannot stay.
They stabbed us in the back.
And you can feel it bleeding if your heart’s beating now.

[Read more…] about Pennywise’s Let Us Hear Your Voice Lyrics