As of yesterday, I removed the mobile Safari browser from my iPhone’s main bar and replaced it with Yahoo Axis. Why would I ever do such a thing? Well, as an SEO specialist, it’s my job to understand new developments in search, whether that’s a change in an algorithm, how social signals are impacting search results, or what a new search app is like. I want to fully understand Yahoo Axis.
For those that don’t know, Yahoo Axis is Yahoo’s new mobile and desktop app. It’s supposed to be an enhanced tool to make search…better? Well, I’ll be completely honest: I don’t much care for Yahoo as a search resource. On a personal level, Google consistently provides me with higher quality and more relevant results. [Read more…] about Yahoo Axis Trial